Our concept

As a major producer, employer and business partner, Pivovary Staropramen is naturally interested in the environment in which it operates. We are constantly striving to reduce the footprint we leave behind our activities – we responsibly handle natural resources, innovate packaging materials and look for alternatives to existing packaging or use new technologies. We see each of these steps as an integral part of the responsible approach to business to which we proudly subscribe.

We place great emphasis on local conditions in the area of sustainability and social responsibility. Goals in this area, called "Our Imprint 2025", were set in 2017 in line with the 17 Sustainable Development Goals defined by the United Nations. In looking ahead to 2025, we have named two pillars on which we are focusing, namely PEOPLE and PLANET. We continue to focus on the following objectives:

Our concept
Molson Coors Beverage Company

Molson Coors
Beverage Company

We have the background and support for our activities and plans in our parent company MCBC.

Our local Sustainability Strategy builds on our global strategy entitled Our Imprint 2025.

The sustainable business goals of the Molson Coors Group were defined in close cooperation with our stakeholders in such a manner as for them to reflect the problems that our sector faces – from climate changes to increasing need to protect precious resources.

More about MCBC

Enter your year of birth

You have to be at least 18 years old to enter the website